Hoffmanns says Augusta’s buying spree is over. Next: major construction projects.


The main construction projects of the project include a five-star hotel, a second hotel, an amphitheater with more than 1,500 seats and a golf course.

AUGUSTA, Missouri — More than 16 months after announcing plans to invest at least $100 million to turn Augusta, Missouri, into a national wine destination, David and Jerri Hoffman now say they’ve completed the milestone. acquisition of the project.

The Hoffmanns, owners of the Florida-based private company Hoffmann family of companies and natives of nearby Washington, Missouri, say they are now focused on building plans for the project’s centerpieces, including a five-star hotel, a second hotel, a 1,500-plus-seat amphitheater and a golf course.

In an interview last week, the couple said they invested around $150 million in and around August last year as part of their plan to transform the region. in a wine tourism destination, similar to Napa Valley in California or Blackberry Farm in Tennessee. As part of this, the Hoffmanns embarked on a buying spree that included more than two dozen properties, including four wineries, 6 vineyards and 13 downtown properties and a 96 foot luxury yacht named “Miss Augusta” to offer guided boat tours on the Missouri River.

He also acquired several operating companies in the area that will work in his plans for Augusta. This includes a pair of cribs, Ferguson Valley Nurseries and Town and Country Nursery, and Katy Bike Rental in Defiance, which will merge with Kickstand Augusta, a bicycle shop opened by the Hoffmanns. Mid-American Coaches, a travel agency based in Washington, Missouri, was also bought by the Hoffmanns and will be used to operate a cart that will transport guests between the Augusta and Washington wineries.

Now that they have finished acquiring assets in Augusta, the Hoffmans are waiting to innovate on the five-star hotel planned on 100 acres of land purchased last year. The hotel will have 53 rooms and seven suites. Other amenities will include conference and meeting rooms, wedding venue, spa, gym, yoga studio, indoor and outdoor pool, walking paths, lounge and restaurant. A spokesperson for the Hoffmanns said a flagship hotel operator has yet to be selected.

Another hotel should see the light of day in the coming months at the Foyer Emmaüs, a former seminary campus the family acquired last year, located about 13 miles from Augusta. This hotel will have 18 deluxe rooms.

Construction of an amphitheater that can seat up to 2,000 guests is expected to be completed soon, David Hoffmann said. The venue will host events and concerts, featuring “well-known artists”, he said.

The company also began “staking out” the 12-hole golf course, first announced in 2021, the construction of which should begin soon. Hoffmann said last year that the course, located just north of Balducci Vineyards, a Hoffmann-owned winery at 6601 S. Highway 94, would cost between $10 million and $15 million.

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